What We Do

BRANDING

It all starts with a new or updated logo. Your colors finish the total look.

WEB DESIGN

Update your site to a mobile-friendly, sharp design that reaches your target market.

CONTENT

Photos and graphics that grab attention and load quickly. Succinct copy that speaks volumes.

MARKETING

Connected to social media, your site will be targeted to your prospective customers.

All About Us

ABOUT

LBB Design crafts engaging websites that truly reflect what your business is all about. Leslie Blau-Berlin has an extensive background in advertising design in the publishing field. In a previous career spanning more than 15 years at newspapers and magazines, she honed her advertising layout skills for print ads large and small for every kind of business from auto dealers to local restaurants. From this experience assisting business owners with their advertising needs, LBB Design now guides them in their transition to the digital realm.

Get your small business on the web with a smartly designed, mobile-friendly website! Complemented by social media marketing, search engine optimization techniques, and online advertising, your site will be found by an eager audience.

Leslie holds an associates degree in Web Design and Development from Camden County College and a BFA in Illustration from Rhode Island School of Design.

SKILLS

  • Graphic Design
    85%
  • Advertising
    75%
  • Web Design
    90%
  • Web Development
    80%

why choose us

  • DESIGN FOCUS
    Unlike technology-oriented web development shops, LBB Design emphasizes your website design as it relates to business priorities. LBB Design interviews you thoroughly to identify who your targeted users will be. We screen you to help forecast your web design needs now and in the future. With a design and marketing focus, we provide direction to rebrand your business starting with a new or refined logo. A color scheme is determined as well as the best type styles for use in your website.
  • ADVERTISING EXPERIENCE
    Leslie has years experience designing and producing display ads for newspapers, which previously were the go-to source for small business advertising. She now brings this advertising design knowledge to the digital realm of online marketing with web design. With such professional expertise, you can trust LBB Design as your guide to the new media of advertising on the web.
  • PERSONAL SERVICE
    Are you impatient with the big, impersonal web design companies? We will set up a personal interview to learn all about you, your business, and your project. Follow up is important. Call us with your concerns. We are here to address your issues and solve problems. We want you to be pleased and delighted with your new website!
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SERVICES

GRAPHIC DESIGN

With expertise in advertising design, we can create eye-catching brochures and advertisements in a style in step with your business culture. Printed pieces can complement your website by carrying your brand across all media.

We refine your existing logo or create a new logo that succinctly communicates your brand. Logo design is offered as part of a web design package.

graphic design
1994 TO 2017 - GRAPHIC DESIGN EXPERIENCE
980
ADVERTISING
27
LOGOS
40
BROCHURES
35
COVERS

WEB DESIGN

Your design will be custom crafted to reflect your organization's brand and specific needs. After establishing a style guide that includes a color scheme, selected fonts and a new logo, if necessary, we create a layout showing navigation flow and web page design. After your approval, we move on to building pages with content including articles and photos. We pull it all together, uploading it to a testing server for you to view before making your website live.

We keep up with the latest trends in user experience design to keep your website looking fresh whether on desktop or on mobile devices.

web design
2010 TO 2017 - WEB DESIGN EXPERIENCE
6
HTML5
3
BUSINESS
4
NONPROFIT
3
PORTFOLIO

WEB DEVELOPMENT

Whether starting with a framework or coding from scratch, we ensure all development is up to standards according to the World Wide Web Consortium (W3C). Depending on the nature of your web design needs, we may develop the site using HTML5/CSS3/JavaScript or a content management system such as Wordpress.

App development is a subspecialty that you may want to consider for your business. We have experts that can develop a custom app for you!

web development
2010 TO 2017 - WEB DEVELOPMENT EXPERIENCE
65
HTML5
55
CSS3
32
JavaScript
15
PHP

PHOTOGRAPHY

On staff is a photographer available to shoot head shots, product photos, portfolio pieces and whatever else you need for use on your website. Quality photos are recommended for best appearance. Our graphic artists optimize all photos for fast loading without sacrificing quality.

Ask about adding videos in your website. Short videos add life to your website and drive interest to your product or service.

photography
1999 TO 2017 - PHOTOGRAPHY EXPERIENCE
50
HEAD SHOTS
15
VIDEO
37
PRODUCTS
8
EVENTS

MAINTENANCE

When your website is complete you can have us maintain your site for you for a modest monthly fee. We will take care of hosting, backups, email account, updates and technical problems.

We will train you on how to log into your account to access your email and post new content (if Wordpress or other CMS). Most packages include Google and Facebook pages set-up. We will show you how to update both accounts.

project management

WEB DESIGN PROCESS

Project Definition

We start by mapping out the project, focusing on your business goals and specific features and specifications.

Planning

We assess your specific needs with a thorough interview. You tell us all about your business and your vision for your website. We conduct user research and surveys, if necessary. We help you identify your target market and expected website users. We help you clarify what your needs truly are.

Design

We layout the site architecture and navigation of the site. We establish your company's branding by updating an old or designing a new logo. We create a style guide that reflects your company's culture. This includes color scheme, font selection, photos and illustrations.

We consider how the user will be approaching the website and design accordingly.

Development

Once a design has been approved, we will begin development of the web pages. Depending on the technical specifications of your project, we will either start with a framework or develop a custom layout based on our mockups. You will be given access to the test server where you can watch your website taking shape as it is being built.

Testing

The completed website is tested on a live server, viewed on various browsers and devices to ensure it is working properly and is mobile-friendly. All forms on your site are tested for proper function. Finally, we check to ensure the coding used to build the site complies with current standards.

Launch

After thorough testing and with your approval, we launch the site live. Your new website will be promoted on your preferred social media channels for exposure.

Maintenance

We offer hosting and monthly maintenance of your website which includes backup, domain-based email, SSL certificate, updates, troubleshooting and search engine optimization.

OUR TEAM

Team Member Image

Leslie Blau-Berlin

Web Designer / Director
  • Digital Design
    85%
  • Project Management
    65%
  • Front End Development
    70%
Team Member Image

Mitchell Berlin

Support Engineer
  • Front End Development
    85%
  • Troubleshooting
    90%
  • Server Side Technologies
    70%

Endorsements

Leslie was hired to construct my new website. This was a brand new experience for me and Leslie used her expertise and was patient with all my questions and concerns. The website turned out amazingly well after several well thought out changes. I am very happy about our experience working together and the end result and I would refer Leslie to anyone that would be interested in needing the services of a web designer.

Claire Bacsik, Creative Designs by Claire

Leslie designed a website involving six non-profit organizations, which provided adult literacy services. She was very helpful in providing suggestions and creating different web pages on each organization and providing descriptions about each of our programs. She included authentic photographs and designed a website that met our needs. She was very accommodating...meeting us at our convenience.

Shirley Moy, Co-Director, Center for Social Policy and Community Development at Temple University

We needed to have ads designed for placement in local business journals, with a short turnaround time. Leslie quickly delivered a few different designs that fit well with what we had discussed, and once we selected our preferred design, she was able to deliver camera-ready copy in short order. We will definitely use Leslie's services again as future needs arise.

Neil Goldfarb, Executive Director, Greater Philadelphia Business Coalition on Health

CLIENTS

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BLOG POSTS

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What is SSL and why do I need it?

Security is increasingly important on the Internet. Any site that acquires a reputation for unreliability or insecurity appears spammy and loses our confidence in visiting it. On the other hand, a site that can prove it takes security seriously can attract more visitors.

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CONTACT US

Cherry Hill, New Jersey, US
https://www.leslieblauberlin.com

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